Dubai Shopping Festival 2016 Begins

The 2016 edition of the Annual Dubai Shopping Festival (DSF) has kicked off. The Festival, which opens on January 1 every year, and runs throughout the month, is very popular and renowned worldwide for offering shoppers exceptional deals and promotions.

The DSF started in 1996, and has since turned into a great tourist attraction for shoppers and visitors from around the world. Oher activities on parade during the Festival include: musical concerts, fashion shows and children’s events. It is therefore common during the Festival, to find travel agencies organizing special holiday deals and packages for families and shoppers to enable them participate in what is undeniably a unique shopping experience.

Although over the years the DSF has been known more for its focus on gold and jewelry, it is increasing featuring shopping malls and online retailers offering fantastic deals on electronics, arts and crafts, wrist watches, carpets and perfumes from some of the world’s most popular brands such as Versace, Gucci, Armani and so on, offered at heavily discounted prices. Discounts at the DSF have been known to run as high as 75% on some items.

One of the unique features of this year’s DSF is the “100 Winners in 32 Days” promotion that is being run by the Dubai Gold & Jewelry Group, which will involve several gold and jewelry retailers.