Infiniti, the luxury vehicle division of Japanese automaker Nissan, has achieved a new global car sales record in August, with over 17,150 vehicles sold in that month alone.
The sales were up by two per cent to mark August 2016 as the best ever August result. From January to August, the cars maker sold almost 145,000 vehicles, an increase of six per cent versus the same period in 2015. This also marked an all-time record for the company.
In addition to the global record, both August and year-to-date sales were at an all-time high level in key markets and regions such as Canada, Mexico, Western Europe, China, and Asia and Oceania (Australia, Korea, Taiwan and other markets).
From January to August, Infiniti sold close to 11,400 vehicles in Western Europe, up 169 per cent from the same period last year.
This was largely driven by excellent reception of Infiniti’s all-new Q30 and QX30 compact entries by the company’s customers. So far, 7,900 Q30 and QX30 vehicles were sold in the region this year.
In the Americas, Infiniti sold 11,700 vehicles in August, slightly below last year’s August due to product availability. Year-to-date, almost 95,000 vehicles were sold, an increase of one per cent from the same period last year.
In Asia and Oceania, almost 550 vehicles were sold by Infiniti in August, an increase of 26 per cent over the same month last year. Between January and August, Infiniti sold more than 4,400 vehicles, which was an increase of 24 per cent over the same period the previous year.
In August, Infiniti set a new record for China with more than 3,400 vehicles sold, 12 per cent up from August 2015. Year to date, Infiniti sold more than 25,000 vehicles in China, an increase of two per cent over the same period last year.
Roland Krueger, President of Infiniti Motor Company said: “Infiniti continues on its growth path. Our new compact-size entries Q30 and QX30 have driven significant growth in Western Europe this year. As these vehicles get introduced in other markets in the second half of the year, we are confident they will be equally well received by our customers around the world.”