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Report: Increased Internet Access To Boost Africa’s Consumer Spend

A report by PricewaterhouseCoopers has estimated that over the next five years, increased internet access is expected to generate more consumer spend across the African continent, according to the PwC report.

According to the report, Nigeria’s entertainment and media revenues will hit an estimated $8.5 billion in 2018.

The report showed that the internet will be the key driver for Nigeria where the number of mobile Internet subscribers is forecast to leap from 7.7 million in 2013 to 50.4 million in 2018

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