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MARKETING AND MARKETING COMMUNICATION

Maybelline Excites Beauty Lovers With ‘Clear Smooth Powder’

New York-based make-up firm, Maybelline, has unveiled a new product ‘The Clear Smooth’ powder into the Nigerian market.

The Clear Smooth all-in-one powder, labelled as the powder of new generation, is expected to excite beauty lovers and make-up artists alike in their quest to always look good.

Speaking at the launch, Bukola Balogun, brand manager, Maybelline New York, said the product is created specifically for African skin and controls shine, conceals flaws, smoothens, evens the skin tone, brightens the skin, making it stand out more than just a compact powder.

In her words, “the product contains SPF 25 sunscreen which protects the skin and complexion from the harsh effects of the sun and is lightweight, oil free and non comedogenic, ensuring the skin can still breathe and pores are not clogged.”

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