Colgate-Palmolive, one of the globally acclaimed manufactures of fast moving consumer goods, has re-entered into the Nigerian market after years of operating through independent distributors, thus, rekindling rivalries in the sector.
At a press conference recently, General Manager of Colgate-Palmolive, Davis Kanyama, said that Nigeria constitutes a major business opportunity for CP due to its large and growing market size.
In his words, the return of the brand is aimed at creating balance in emerging markets focusing on four categories including oral care, personal care, pet nutrition and home care. “Colgate has engaged with a local distributor partner to bring our range of products to Nigeria.
We have an office set up in Lagos and our staff members are mostly local Nigerians”, Kanyama said.